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Description
In
a post-pandemic world, most association management company (AMC) account
executives have spent the past few years focused on diversifying revenue
streams and finding new sources of growth for the associations they manage.
Yet
despite these efforts, many AMCs, account executives, and their client
organizations, continue to overlook one of the potentially biggest
opportunities for growth for their client organizations, through their
financial reserves.
This
presentation is designed specifically for association management professionals
looking to understand how to issue spot when reserves are underutilized, and then
explore practical solutions that can be integrated into their current client
organization or scaled across multiple organizations of their AMC.
Learn
a range of strategies of not only how to unlock hidden growth potential from
the financial reserves but change management techniques to then bring these
ideas to reality.
Webinar
Objectives
- Understand how to issue spot these common mistakes organizations make with their reserves.
- Learn potential solutions to resolve these reserve mistakes.
- Discover strategies of how association leaders can affect change within their AMC and client organizations.